What is a Meta Description? Examples and Tips
Understanding Meta Descriptions Meta descriptions are like short previews that tell people what they’ll find when they click on a website link in a search engine. They help users decide which link to click on from the list of search results. Why Meta Descriptions Matter Meta descriptions are important because they can […]
Make your Business Profile awesome
Regardless of whether you already have a website or are just beginning to establish your online presence, creating a Business Profile can make a significant impression on customers and set you apart from competitors. Share photos Your Business Profile serves as an excellent platform to showcase compelling photos that depict your business. Businesses that incorporate […]
Keep your business info up to date
When you verify your business information on Google, you can maintain your business’s online presence with accurate and timely information. Update your business information When there are changes to your business information, you can update your Business Profile. Regular updates help ensure that we can provide the most accurate information to your potential customers. In […]
How to improve your local ranking on Google
When individuals search for a business or place close to their location, they’ll come across local results throughout Google, including Maps and Search. For instance, if you search for “Italian restaurant” on your mobile device, you’ll likely find local results tailored to the type of nearby restaurant you’d prefer to visit. To enhance your business’s […]
How to find your business on Google
If the Business Profile you’ve created isn’t appearing on Google Maps, Search, or other Google properties, you may need to take additional steps to resolve the issue. Here are some methods to attempt to fix the problem: Find your profile Important: To locate your profile, you must sign in to the Google Account that is […]
Write an effective ad for Smart campaigns
To enable subtitles in your preferred language, navigate to the YouTube video you’re watching. Click on the settings icon located at the bottom of the video player. Then, select “Subtitles/CC” and choose your desired language from the available options. When determining what constitutes a good ad for your business, it’s crucial to ask yourself three […]
Troubleshooting performance fluctuations and changes in Smart campaigns
In this article, we’ll discuss various factors that can cause fluctuations and changes in Smart campaigns, leading to shifts in campaign performance over time. We’ll also explore how you can leverage the tools available in your Google Ads account to gain insights into the reasons behind these changes. 6 common reasons why your performance is […]
Track your Smart campaign’s performance
You can monitor the performance of your campaign to assess its effectiveness in attracting potential customers. Use this data to tweak your ads for better performance. For instance, in your Smart campaign’s overview, you can track actions taken by customers, like clicking the ad or making a phone call from it. How impressions work The […]
Tips to improve your website
When enhancing your website’s design, adopting a customer-centric approach can lead to meaningful changes. Adhere to our guidelines for designing websites that Google Search can effectively index, and utilize Google tools like Analytics to monitor and test your site. Elements of a great website The greatness of a website varies depending on your target audience. […]
Improve your Smart campaign’s performance
If your Smart campaign has been running for some time and you’re looking to enhance results, consider these tips to ensure that your campaign effectively targets the right customers. Choose the right keyword themes for your Smart campaigns The keyword themes you select play a crucial role in determining when your ads are displayed. Therefore, […]