Local SEO
« Back to Glossary IndexGoogle Business Profile (GBP): A Google tool that allows businesses to manage their presence in local search results.
NAP (Name, Address, Phone): Consistent business information across online platforms, crucial for local SEO.
Local Pack: The section of Google’s SERP that shows businesses relevant to a local search.
Citations: Online mentions of a business’s NAP information, essential for local SEO.
Geotagging: Associating geographic location information with online content to boost local relevance.